06 Oct 2025

Supporting small operators and franchisees - The ECIA’s role in business growth

Blog 5 JK Building Wash image

While the exterior cleaning industry in New Zealand is diverse, it’s largely made up of small operators and growing franchise businesses. These professionals face unique challenges, from gaining customer trust to navigating compliance and keeping up with best practices.

That’s where the Exterior Cleaning Industry Association (ECIA) becomes invaluable.

Here’s how the ECIA is helping independent contractors, family-run operators, and franchisees like JK Building Wash and Blast Off Services build more sustainable, professional, and trusted businesses.

1. Accredited membership and quality mark

One of the most effective ways to stand out in a crowded market is through Accredited Membership. Members who complete the ECIA’s online training programme earn a quality mark that:

  • Signals professionalism and safety compliance
  • Builds credibility with both residential and commercial clients
  • Helps win tenders or council contracts, especially where compliance is required

Operators like Blast Off Services in Auckland and Waikato and JK Building Wash in the South Island use their ECIA accreditation as a trust-building tool.

2. Best practice guidelines for consistency and safety

Small businesses often don’t have access to in-house training or support. The ECIA fills this gap by providing access to Best Practice Guidelines, developed in association with Dulux, NZ Steel, and other industry leaders.

These guidelines:

  • Help members avoid costly mistakes
  • Provide a consistent process for quoting, cleaning, and customer service
  • Support quality assurance and staff training

3. A collective voice for small operators

Whether you’re a sole operator or part of a franchise network, being heard by government and councils can be difficult. The ECIA acts as a collective voice, advocating for fair policies, supporting access to restricted water use, and shaping procurement practices.

This helps small operators:

  • Compete on a level playing field
  • Get access to work that requires accreditation or insurance
  • Be part of conversations that shape the industry’s future

4. A support network that grows with you

Unlike larger trade bodies, the ECIA is tailored to the real-world needs of exterior cleaners. That means:

  • Peer-to-peer support and sharing of ideas
  • Access to new innovations and equipment guidance
  • Education on sustainability, water management, and chemical use

Whether you’re just starting out or expanding your team, ECIA membership helps you scale safely and professionally.

In Summary

Small businesses are the backbone of the exterior cleaning industry in New Zealand, and the ECIA exists to support their growth. From training and standards to advocacy and public recognition, it’s the association making professionalism achievable for every operator.

If you want trusted, certified cleaning from a business that follows best practices, contact:

  • Blast Off Services (Greater Auckland and Waikato)
  • JK Building Wash (South Island)

Both are ECIA-accredited and proud supporters of industry growth.